Bloomsburg University international business students claim top honors at CUIBE case competition



Bloomsburg University’s Global Business Association took first place at the 2021 University of Missouri-St. Louis (UMSL) Consortium for Undergraduate International Business Education (CUIBE) International Business Case Competition, held virtually in March.

BU’s international business students,, Carolyn Benner, Glenn Klinger, Maranda Plunkett, and Patrick Dorsey, provided a thorough strategic analysis and recommended strategic actions for a company pertaining to a relevant area of international business.

“The competition judges were impressed with the quality of the solutions, the depth of the analysis, and the professionalism exhibited by the team,” said professor Lam Nguyen, the team’s adviser and chair of the Department of Management and International Business. “The CUIBE IB Case Competition is extremely competitive and BU’s team placed ahead of all of other competing schools is a testament to the high-quality international business major program that we are offering to our students. I am proud of our students’ dedication, hard work, and accomplishments. I want to also commend associate professor Wai Kwan (Elaine) Lau who is also coaching the team with me.”

Bloomsburg scored higher than teams from Michigan State University, Temple University, University of Oklahoma, Washington University in St. Louis, and five others to claim the top honor.